We cannot always be the most luxurious hotel, offer the most amenities, and have the lowest rates, but we can be the favorite hotel in the area for many guests. That would be the ultimate goal. There are many reasons why guests become regulars. Of course, they want clean, well-furnished rooms at reasonable prices and be served by friendly staff. However, what encourages return visits, creates loyalty, and puts a hotel into the favorite category is the feeling the guest gets when staying in the hotel. We all want to feel appreciated, valued, recognized, and the priority. That’s what makes you #1.
How do you make guests feel appreciated, valued, recognized, and the priority?